List Brokerage Services


MIS principals have been on the inside of the list business for over 20 years. We have worked as national account managers at leading database compilers and list management companies, and have thrived in the industry as companies have come and gone, merged, and emerged over the years. Yesterday's leader in a particular segment may have become a second tier player; cutbacks in spending and outsourcing of data gathering and validation processes may result in data quality changes. This extensive knowledge of the business and continued use of the data, plus access to state of the art list tools and search engines, allows us to provide extremely insightful and objective recommendations - not only about specific lists, but also about what is going on with the companies who manage them.


National Consumer:
Various demographic selections are available (geography, age, income, length of residence, presence of children, mail responsiveness and much more. . .)


National Business:
Select by geography, SIC Code (line of business), sales volume, employee size, business status, and much more...


Email Lists:
Opt in email lists are available for consumer and business promotions.


Magazine Subscribers:
Many many national magazines make their lists available to direct marketers.


Direct Response Lists:
These are available from multi-channel merchants, catalogers, seminar companies, and various direct marketing related companies.


Survey and Registration Lists:
Self reported data provides an alternative to compiled demographics. MIS works with sources who gather information on people who have bought products or responded to surveys and shared information on behavior and preferences. Select by travel preferences, medical needs, education level, etc.


 
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